At Plainview Beef, we believe better beef starts with better land. That’s why we go beyond traditional farming with regenerative grazing practices that restore soil health, conserve water, and nourish our cattle the way nature intended.
Instead of feedlots and confinement, our cattle roam freely across carefully rotated pastures using GPS-enabled collars and virtual fencing — improving the land with every move. This creates healthier animals, nutrient-rich beef, and a more sustainable food system for future generations.
Whether it’s our premium beef boxes or skin-loving tallow balms, every product we create starts with care for the land — and ends with care for you.
It’s not just farm to table. It’s Land to Market — the Plainview way.
At PLAINVIEW BEEF CO., we’ve taken grass-fed beef to the next level. Our cattle are not only raised on lush pastures but also finished on nutrient-rich feed rations that include sprouts, giving them the best possible nutrition. We work to capture the best of nature for our animals so that our customers can enjoy beef products with superior health benefits and a taste experience that’s second to none.
We’re redefining what it means to offer high-quality, nutrient-rich beef, beef tallow, and beef supplements. Unlike conventional and even traditional grass-fed beef operations, our cattle are raised on a unique diet that combines all the goodness of open-pasture grazing with the transformative benefits of sprout-finished nutrition. It’s a superior approach that not only enhances the health of our animals but also delivers unparalleled flavor and tenderness in our cuts of beef.
With every Plainview Beef box, we make it easy to enjoy unmatched quality and flavor with these simple steps:
At Our Core: We care deeply about the land and the future of farming. Our sprout-finished method uses 90% less water than traditional irrigated fields, produces zero waste, and allows us to harvest fresh nutrients year-round. This means less impact on the environment and more care for our community.
Why Sprout Finished?The HydroGreen system allows our cattle to enjoy feed rich in essential proteins, amino acids, and enzymes. These nutrients promote robust animal health, resulting in beef that’s incredibly flavorful, tender, and nutrient-packed.
Our feed rations convert complex plant nutrients into simpler, more absorbable forms. This means our cattle can digest and utilize the feed efficiently, putting more energy into growing healthy, high-quality muscle. For you, this translates to beef that’s both healthier and tasty.
Our beef boasts higher levels of heart-healthy omega-3s and unsaturated fatty acids, contributing to a more balanced diet for your family. It’s the perfect combination of health benefits and gourmet taste.
Grass-fed beef is known for its leanness and full-bodied flavor. But at PLAINVIEW BEEF CO., we go a step further. The addition of sprout-finished feeding gives us a unique flavor profile and enhances the natural taste. The high moisture content in our cattle’s diet ensures juicy, tender cuts of beef.
At Plainview Beef, we believe cattle deserve to live the way nature intended — free to roam, graze, and thrive. Instead of confining our animals in traditional feedlots, we use innovative geo-fencing technology and e-collars to gently guide and rotate our cattle across open pasture land. This system allows us to steward the land responsibly, prevent overgrazing, and ensure our cattle have continuous access to fresh, nutrient-rich forage. It’s a more humane, sustainable approach that not only supports animal welfare but also regenerates the soil, protects water resources, and delivers healthier beef to your table.
Our commitment to sustainability is woven into every step of our process. By using 95% less water than traditional farming methods we work hard to optimize every resource entrusted to us. We’re not just producing exceptional beef—we’re also making a meaningful difference for future generations.
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