FREEDOM ON THE RANGE, HEALTH ON YOUR PLATE
At Plainview Beef, we believe cattle deserve to live the way nature intended — free to roam, graze, and thrive. Instead of confining our animals in traditional feedlots, we use innovative geo-fencing technology and e-collars to gently guide and rotate our cattle across open pasture land. This system allows us to steward the land responsibly, prevent overgrazing, and ensure our cattle have continuous access to fresh, nutrient-rich forage. It’s a more humane, sustainable approach that not only supports animal welfare but also regenerates the soil, protects water resources, and delivers healthier beef to your table.
SHOP